Companies in the banking sector have a high level of responsibility, since they lie at the heart of the global economy. They wield influence in their relationships with both individuals and companies.
To ensure the effectiveness of the Group's commitment to CSR, BNP Paribas must therefore finance the economy in an ethical manner. This economic responsibility has three main aspects : long-term financing for the economy ; business ethics ; and a range of responsible products.
These commitments are monitored by three key performance indicators: